ReviewSource
Collect a continuous stream of fresh product reviews from the Influenster community to display on your site and syndicate to retailers’ sites.
Product review app
Influenster: Powered by everyday consumers
Influenster is a sampling and product discovery app with over 7.5 million global members. Brands use Influenster to connect with the right samplers and advocates to try products, share authentic reviews, and create stunning visual content.
Calling all opinionated
consumers: looking
for free samples?
With personalized product recommendations, millions of helpful, honest reviews, and sampling opportunities, you’ll find your next favorite thing with Influenster.
Learn more about InfluensterHow Influenster can help your brand
Whether you’re looking to leverage existing UGC or generate new content, brands love tapping into the power of the Influenster community.
Consumer Insights
Tap into thousands of data points across the Influenster community to uncover valuable consumer insights across categories and channels.
Product Sampling
Send products to a targeted segment of consumers and generate brand awareness, social buzz, and high-quality content in return.
Bazaarvoice Deals
Target and activate the right shoppers, drive traffic in-store or online, and build buzz for your products — all without shipping any samples
Why brands love Influenster
The ability to hyper-target consumers based on behaviors and other characteristics beyond typical demographics was a key benefit in choosing Influenster.
Elizabeth Northrup
Associate Brand Manager, Kraft Heinz
The Influenster community members were better content creators and gave us lots of really creative, on-brand content to share across our channels.
Sorah Park
CMO, Rael
Capturing UGC organically can be a challenge, but the Influenster community is highly engaged, and we saw this as a good way to drive purchase intent.
Michael Kremer
CMO, Pacifica Beauty
Good things happen when you sample with Bazaarvoice
Look at all of these real consumers creating authentic UGC for products they’ve received through our sampling campaigns. Supercharge your next product launch with Bazaarvoice.
Kraft Heinz
The global food company fuels product launch success by getting new Kraft Dressings Vinaigrettes, Twisted Ranch, and Bitten dressings into the hands of hyper-targeted consumers and empowering them to generate high-quality UGC and social advocacy.
39M
The three sampling campaigns resulted in 39 million impressions from 369,000 social posts, shares, likes, and comments from consumers.
The campaigns for Kraft Dressings Vinaigrettes, Twisted Ranch and Bitten over-delivered on our targets for the program, delivering 2x the product reviews we expected, and the earned media was over 5x our program investment.
Rael
Rael builds awareness, establishes credibility, and encourages trial of new products with hyper-targeted sampling campaigns to Bazaarvoice’s Influenster community members.
3,000
The sampling campaigns resulted in 3,000 total reviews (300% more than the initial goal)
We previously worked with another sampling provider, but with Bazaarvoice, we’re getting more precise targeting that lets us improve on our review volume and quality.
Pacifica Beauty
ReviewSource, the always-on content collection service, enables Pacifica Beauty to continuously gather organic review content created by Bazaarvoice’s Influenster community of 7M+ members.
2000
Pacifica collected more than 2,000 reviews from ReviewSource across nearly 200 products within just months of launch
Capturing UGC organically can be a challenge, but the Influenster community is highly engaged, and we saw this as a good way to drive purchase intent.
History of Influenster
Since 2010, Influenster has been inspiring shoppers to find their next favorite thing. Follow along with the journey and see what’s on the horizon.
Get started
Get in touch to find out which solutions will make the most impact for your business. Our helpful sales team can answer your questions and talk about everything from set up to ROI.
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